“I’ve played with feet before… I love feet”. Drake
Although heavily criticised for his ‘feminised’ use of emotion and exaggerated poetic wordplay, I am a huge fan of Drake’s music. Basically, anything he releases, features on or is even associated with, I love. His new video to ‘Hotline Bling’ epitomises everything I admire about his music but also about the man himself.
The video begins with some stereotypical conventions of a rap video, beautiful women with big bums and small waists as they answer telephone calls, “I’ve played with feet before… I love feet”. Next up, we are given creative and aesthetically pleasing visual shots from fellow Canadian director X.
Then thirty seconds in, we get the real gift.
Dancing Drake. It’s a concept that not many of us have witnessed before but there’s no going back now. According to Twitter, most of us can’t work out whether the dancing is technically good, but, as per, we love it anyway.
Although the concept of the video is hilarious, it cannot be forgotten that the actual song ‘Hotline Bling’ reached number 2 in the Billboard Charts and was the top-selling single in the U.S. last week. The song is so popular that merchandise with the lyrics has also been released through OVO (which has now sold out). And so it seems that champagne papi is addressing his critics through this video by saying that no matter what he does, no matter how cringe, no matter how emotional, he is the biggest selling rap star of our time, even if he does sing the chorus.
Once again, Drizzy does what he does best.
Some of our favourite hashtags are: #DrakeChaCha #DrakeAlwaysOnBeat #MeekMillYourTurn
Our favourite reaction to the video:
Watch “Hotline Bling” by Drake from Apple Music.